Tasting the competition

I have made it my personal mission to try Surprisingly Vegan’s competition…

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It’s a hard job, but somebody’s gotta do it.*  Right?

*False: nobody has to do it, this is an entirely self-imposed task

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Peanut butter melted on top of fresh strawberry slices on top of a frozen waffle.  All in the name of brand research…

I will spare you the name of the company I tried here (it was also vegan and gluten free), but let the record state, the frozen varieties may as well be toast because there wasn’t much waffle flavor going on.

They were crispy and hard, like overly-toasted bread, not thick and soft like the Belgian waffles I’ve been enjoying lately.

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I am spoiled.

My second attempt was better, but that’s because I turned to what I know best…

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Peanut butter and chocolate.  None of this one or the other business.  Both.

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Kinda sloppy, but that’s not really a concern when you are doing the hand-to-mouth shuffle shovel. 

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I’m maintaining my position though.  These vegan and gluten free frozen waffles needed MAJOR enhancing with toppings…whereas Surprisingly Vegan’s waffles are delicious plain. 

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Nothing on top.  Excellent as is. 

[I’m obviously 100% biased here, which is why no brand names are mentioned, but I’m fairly certain everyone would agree with my “research findings”]

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Comments (17)

  1. Paula

    This weekend I picked up some Van’s brand buckwheat with berries frozen waffles – you’re right, not satisfyingly waffle like but more like gluten free toast 🙁 Still, with a little sunflower seed butter smeared on there, it’s pretty good!

    Do you read HEAB? Just in case you don’t, I have to direct you there to watch this:
    http://heathereatsalmondbutter.com/2011/06/14/hahaha/

    HILARIOUS. I just know you’ll get a kick out of it!

  2. Ethel

    LOVE the new HHH!!! Hurray!!!!

    <3, Ate

  3. libby

    nice new look!

  4. tracy

    i love the overall look of the new blog (not to mention the waffles- yum!) but i find the new font for the text of blog/comments to be very hard to read! any way to keep the new look, but bring back the old font?!! 🙁

  5. Marci

    love your new design! so fresh and clean and fun!

  6. Andrea @ Onion in My Hair

    I went back and took the survey, just in case you were still collecting data.

    Such an exciting time for you!

  7. Lenna (veganlenna)

    Hi! I love the new design of your blog! Looks so summer-y and positive, great job 🙂

  8. Kelsey

    LOVE the new design! So cute and fun! 🙂

  9. Laura Agar Wilson (@keephealthstyle)

    Love love the new look! Talk about food porn, those waffles look amazing!

  10. Averie @ Love Veggies and Yoga

    Your new site is beautiful!!!!!!!!!!!!

    Had no idea it was in the works but congrats!!!!!!!!!!!!!

    This is SO MUCH more YOU! 🙂

  11. Leng

    OMG Elise your site looks awesome!

  12. ashley @ cookingforjohn

    hi chicka! like i said before, love the new look but the text is a bit hard for me to read. has anyone else mentioned that? the size is fine, it would help if it was a tad darker or bold perhaps?

    love your waffle research! 🙂

  13. Elise (Post author)

    yup. thanks for the feedback. im working on testing out new fonts. stay tuned!!

  14. ashley @ cookingforjohn

    awesome! thanks!

  15. Katie

    even the texture (from the looks of it) of your waffles look 1000x more satisfying. seriously, i cant wait to buy them, i’ll be kyle’s first customer!

  16. Christine (The Raw Project)

    Love the new look! Interesting on the waffles, I haven’t tried any frozen vegan ones yet, sounds like I should stick to fresh. 🙂 Great pics too!

  17. lynn @ the actor's diet

    i feel like it’s been to long since i’ve had a waffle. can i come over?

Comments are closed.